Resources

Guides & articles

Everything you need to set up, run, and grow your store β€” written by the Duka team.

Guides

Set up your store with AI in one message

Describe what you sell in plain language during onboarding β€” Duka's AI organises your categories and subcategories automatically, so you skip the busywork and start listing products right away.

Getting paid: Paystack vs. bank transfer

Accept cards, bank transfers, and USSD instantly via Paystack, or confirm manual bank transfers yourself from your dashboard. Set up both, or whichever suits how you already do business.

A tour of your dashboard

Track orders, manage stock levels, update your storefront banner and featured products, and see everything customers see β€” all from one place, on desktop or your phone.

Showcase products with Reels

Upload short product videos that appear in Duka's Discover feed. Available on Pro and Business plans β€” a fast way to catch a shopper's eye before they even reach your store.

Articles

Why Nigerian vendors are moving online

Foot traffic has a ceiling; a store link you can share on WhatsApp and Instagram doesn't. A look at what changes when your storefront isn't limited to people walking past it.

Building customer trust without a physical shop

Clear product photos, honest stock counts, a real delivery address, and fast replies do more for trust online than a shop signboard ever could. Practical habits that convert first-time visitors into buyers.

Getting your first sale faster

Share your store link everywhere you already talk to customers β€” WhatsApp status, Instagram bio, group chats. Duka's affiliate program also lets your first customers earn by referring the next ones.

Ready to put this into practice?

Create your free store today and start applying what you just read.

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